I build the strategy that makes brands grow and businesses win.

I come from a rural background where the odds were against studying at all, let alone building a career in strategy. Money was tight and support was thin. What I had was the habit of finishing what I started: I stayed at the top of my class, cleared competitive exams, and earned a place at Delhi University, one of India's top universities.

At Ramjas College I read for a BSc in Zoology and spent the rest of my time running things: the placement cell, the college union's social media, cultural events, and an animal welfare initiative I co-founded. That is where I learned to bring companies to campus, lead volunteers and keep a dozen moving parts on schedule.

In June 2025 I joined The Brand Salt as a Social Media Manager. I took on lead generation early, and by August I had become Co-Founder & Head of Operations. The agency has since grown to 30+ national and international clients, and I lead the content team and run delivery end to end.

Alongside that, I grew my own LinkedIn to 19,500+ followers from zero in nine months, entirely organic. In September 2026 I moved to Leeds for the MSc Global Strategy and Innovation Management. The goal is clear: strategy roles at global companies, backed by the operator's experience most strategists never get.